BONGEN COFFEE - A Japanese brand that spreads from bonsai and coffee

BONGEN COFFEE - A Japanese brand that spreads from bonsai and coffee

BONGENCOFFEE is a premium coffee brand from Japan that started in Ginza. At its core is the spirituality embodied in the two words "bonsai" and "source." Just as bonsai trees have been loved for hundreds of years, we hope that coffee shops will continue to be loved by people for a long time. And we hope that a cup of coffee and the space it occupies will become a "source" that supports people's hearts and daily lives. From this idea came the name "Bongen," which has become the identity of BONGENCOFFEE.

A story that began in Ginza

BONGEN COFFEE first opened in a small corner of Tokyo's Ginza district. Arranged with bonsai trees, the cafe thoroughly pursued a "Japanese" space reminiscent of a teahouse or temple, creating a sanctuary for relaxation amid the hustle and bustle of the city. The space, made with natural wood and stone, attracts people as a "spiritual place" that goes beyond being just a cafe.

This space is strongly influenced by the owner's personal experience that "coffee and bonsai are the things that most calm the soul." By combining the two, the owner's strong desire to "create a place where everyone can find comfort, regardless of size" was realized.

Fusion of coffee and Japanese cuisine

BONGEN COFFEE's menu focuses on hand-dripped coffee, but also offers espresso lattes, and Japanese teas such as matcha and hojicha. By combining coffee with Japanese culture, the shop offers a unique experience for both domestic and international visitors.

The packaging design also reflects Japanese aesthetics, such as washi paper, ink painting, and foil stamping, allowing you to feel the beauty of Japan from the moment you pick it up.

Transitioning from stylist to Brooklyn experience

The owner of BONGEN COFFEE was originally a stylist, but always had a desire to have his own shop, and decided to focus on coffee and bonsai, which he found most comforting.

One of the greatest inspirations along the way was his experience in Brooklyn, New York. He found a property by chance in a city known as the center of the world, and spent his days self-taught in coffee making. The practical know-how he gained there had a major impact on the way he ran his store after returning to Japan.

Why it's garnering global attention

BONGEN COFFEE is more than just a coffee shop; it is attracting attention from around the world as a brand that embodies Japanese culture.

・A Japanese-style space design incorporating bonsai ・Store design that values ​​the four seasons and spirituality ・A fusion of specialty coffee and Japanese tea ・Japanese aesthetics incorporated into packaging and tableware

The combination of these elements has led to BONGEN COFFEE being recognized by people overseas as a "special brand that allows you to experience Japanese culture." In fact, we have received orders from Australia, Europe, and the Middle East, and our products are naturally spreading from Japan to the world.

Possibilities in cities around the world

New York, Paris, Sydney... In major cities around the world, there is growing demand for cafe brands with simple, tranquil Japanese designs. BONGEN COFFEE meets this need and has great potential for future overseas expansion.

If BONGEN COFFEE opens in the area, it will not just be a place to drink coffee, but will be accepted as a place where you can experience Japanese spirituality and aesthetic sense.

To the world of BONGEN COFFEE

Our vision of "BONGEN COFFEE of the World" is not an expansion strategy, but a sharing of culture. The Japanese spirit that resides in a cup of coffee, the overlapping of time symbolized by bonsai, and a space that soothes people's minds. BONGEN COFFEE's mission is to deliver these things to the world.

It starts in Ginza, then spreads to the world, and then returns to Ginza again. In this cycle, BONGEN COFFEE will continue to be a "source for people around the world."

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BONGEN COFFEE | OFFICIAL SITE
https://ginza-bongen.jp/