Design of Ginza BONGEN COFFEE

- A brand expression that harmonizes Japanese aesthetics with modernity -

BONGEN COFFEE , which has bases in Ginza and Nihonbashi, is not only particular about the quality of its coffee, but also about the "design" of the entire brand. By incorporating a modern sensibility while still maintaining a Japanese aesthetic at its core, the brand exudes a unique presence. Here, we will explain the appeal that lies in BONGEN COFFEE's design.

---

Store design: A space of harmony and tranquility

When you step into the BONGEN COFFEE store, the first thing you notice is the tranquility and Japanese aesthetic.

• Ginza store: A calm space centered around bonsai, using wood and stone

• Nihonbashi store: Designed to be paired with Japanese sweets and rice balls, it is more in line with everyday life

The space itself expresses "Japaneseness" and provides visitors with a special experience.

---

Package design: Simple and luxurious

The packaging of coffee beans and gifts is also an important design element that symbolizes BONGEN COFFEE.

• Elegant coloring based on black and white

• A luxurious finish incorporating foil stamping and the texture of Japanese paper

• Series names that incorporate Japanese elements, such as "White Pine" and "Pine Clouds"

The visual beauty and texture when touched are in harmony, making it a special gift.

---

Logo design: Symbol of harmony

BONGEN COFFEE's logo and icons are dotted with motifs that evoke Japanese culture.
The symbolism of the bonsai and pine tree expresses strength and delicacy at the same time. The design is simple yet conveys the brand's philosophy.

---

Product Design: Beauty that blends into everyday life

BONGEN COFFEE also offers design products for everyday use, such as original mugs, stainless steel bottles, and eco-bags. All of these products are simple yet luxurious, allowing you to experience the brand's worldview while blending into your daily life.

---

The philosophy behind the design

BONGEN COFFEE's design is not just about appearance, but about the experience itself.

• The tranquility of harmony

• Contemporary sophistication

• High-quality feel suitable for a gift

By integrating these elements, we have established the value of "design that Japan can be proud of and share with the world."

---

Summary: Design is also a BONGEN story

BONGEN COFFEE is a complete brand that not only focuses on the taste of the coffee, but also integrates the design of the space, packaging, and product . The design, which combines the Japanese spirit with a modern sensibility, is one of the reasons why it has attracted attention both domestically and internationally.

---

👉 BONGENCOFFEE | OFFICIAL SITE
https://ginza-bongen.jp/